
"Corporate Poetry?" I can hear you puzzling, bemusedly. Yes, I know full well that for some, perhaps many, the words "corporate" and "poetry" are a contradiction in terms, are words that should not be uttered in the same breath, are, when taken together, an oxymoron on the scale of jumbo shrimp. But now I ask you, "Please hear me out."
To be sure, there is much about life in modern corporations that would seem to be the very antithesis of all that we associate with poetry, in particular, and art more generally. Business-speak, i.e. phrases like best practices, business process reengineering, downsizing, total quality management, efficient consumer response, and dotcom, as well as a bewildering array of acronymns, rightly strike many as euphemism, mixed metaphor, and verbal slight of hand. Modern business jargon is so anti-septic and its imperatives so technocratic that it rightly lends the impression of having been pieced together by a standing committee rather than having sprung forth fully-formed from the minds of inspired employees.
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