
As is well known to regular readers of this blog, I left the US last summer to begin teaching at the American University of Sharjah in the United Arab Emirates. This semester I teach three sections of strategic management courses. Each student in those classes is required to maintain his or her own blog.
There are no restrictions on subject matter provided they follow one rule: they link the topic to one or more of the four strategic management theories and analytical frameworks that comprise the core of this course. Those theories are Michael Porter's "Five Forces", Gary Hamel's "Business Conception Innovation"; Jay Barney's "Resource-Based View of the Firm", and David Baron's "Four I's".
Each week I recommend up th three articles that the students may blog about. They are free, however, to choose any article or any topic beside those. This past week, one of the articles I recommended was one entitled "Effect of Danish Boycott Patchy" that appeared in the Saudi English daily, Arab News, on January 29th. As one might imagine, several students decided to write on this topic.
It is my privilege to present in "carnival" or "round-up" format their thoughts on this pressing matter. In no particular order I have summarized the post of my two undergraudate sections. A brief summary of my impressions of the posts can be found at the very end of the post. We all welcome thoughtful comments on these posts.
If you read just one of these posts in its entirety, it should be this one, "Trying to Work the Unworkable Boycott of Danish Products" by one of my Saudi students, Sultan Sindi. In my opinion he does an excellent job of integrating the strategic management theories with personal and local knowledge. Here are some excerpts:
It is much easier for a customer to walk into a supermarket and start yelling because he sees Danish products on the shelves, than it is for a Saudi importer for example to go to Denmark and yell at the news paper that first published the cartoon, which let’s not forget is what this boycott is all about!
Having spoken to members of my family and close friends of mine, they all seem to think that the issue is being turned into something that is a lot bigger than it should be. In fact, a person I know said she “switches channels” whenever she sees this issue on TV. Let’s face it; there are many other ways to resolve this issue, more diplomatic ways of going about it. What ever happened to diplomatic dialogue? If we insist on boycotting Danish products, then they will just have to find other areas to generate revenues, we’ll be left with nonexistent relations with Western Europe, and the cartoon issue would have not be solved either.
If you read a second of these posts, it should the one by Furqan. Though less overtly linked to the theories in the course, his unsparing criticism of the Danish press, in particular, and of the Europeans more generally, as well as his thoughts on the underlying motivation for the boycott, are compellingly expressed. Here are a few excerpts:
The boycott has not been imposed by any government but it’s been done voluntarily by the people. Don’t they have the freedom to choose what they want to boycott? ...
Basically due to a few in Danes the entire Danish economy is going to suffer the consequences. They have lost their Muslim customers. The Danish companies will have to strive very hard to come back. Muslims have boycotted any company that it associated with Denmark. If a company owns any strategic assets with any link to Denmark it is facing a bad time.
In a post entitled "Democracy", Hassan makes clear that he sees a role for both Danish companies and the Danish government in handling this crisis and that he places the "religion concept" above the "democracy issue":
On the other hand, for the Danish base companies, they have to satisfy their Muslim customers by refusing and denying the cartoons because these cartoons may affect the economy in these countries as a whole. In my opinion, the Danish and Norwegian governments should have an instant act toward this issue because it is not a democracy issue when touching the religion concept.
Mohammed A notes that Danish businesses and the Danish economy more generally are being hurt by the boycott of goods in several Muslim countries. His advice:
In order for the Danish manufacturer to stay in business they should support their customer. They should send an official apology to the Muslims and donate some money to promote their religion. For example, building couples of Mosques in Denmark and Muslim’s countries. This reaction will cost less than one million dollars which is better than keep losing thousands of millions. The Muslims will see the good faith of the manufacturers and obviously will stop the boycott.
In discussing the boycott of Danish goods by the Saudi's, Abdul Aziz recalls that there was a time when American products were supposed to be boycotted and how that worked out:
The boycott however, will only be proven to be beneficial or “real” as time goes by, I recall a time when American products were to be boycotted, and that didn’t last for long. Share prices have fallen for Saudi dairy, in a country were share prices are governed more by rumors than they are by financial statements, no one knows what will happen next. One thing is for certain though, people in Saudi Arabia are thinking twice before buying anything “Danish”.
Loulwah sees the boycott as "absolutely a reasonable reaction" and thinks that Danish companies " as customers of the newspapers and magazines, (should) force the magazine to apologize."
The title of Mohammed M's post, "Freedom of expression doesn’t contradict the fact that Religions should be respected" pretty much sums up his point of view on the legitimacy of the boycott. As for its economic impacts, he sees little loss of benefit to consumers due to the low switching costs and generic nature of the products being removed:
The Danish products boycott has been escalated throughout the Muslim nations. As for the buyer power, it is evident that the Saudi market (buyer group) is powerful since it faces few switching costs. Not buying Danish products such as cheese and milk are not obstacles for them. They could easily switch to other alternative products of a non-Danish origin without facing high switching cost.
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